
Returns and cross-border, treated as part of the customer journey.
Pluro plans and builds the Shopify side of Swap, so returns, exchanges, duties and shipping sit inside the same journey as the purchase and feed the same operational data.
Post-purchase operations for brands selling across borders.
Swap covers the part of commerce that starts after checkout: returns and exchanges, duties and taxes, shipping and order protection. It has recently added AI storefront and discovery products. For most brands the first value is operational: returns handled as exchanges where possible, and landed costs shown before the customer pays.
Six capability areas built around Swap.
Returns and exchanges
A branded returns journey that favours exchanges, recorded on the original order.
Cross-border duties
Landed cost, duties and taxes shown at checkout through Swap Global.
Shipping
Multi-carrier shipping rates and labels managed in one place.
Checkout+
Optional free returns and order protection offered to shoppers at checkout.
Storefront integration
Returns entry points, policies and order status built into the theme and accounts.
Operational data
Return reasons and stock movements passed to support, CRM and the back office.
Swap as the post-purchase layer between customer and warehouse.
Handles returns, exchanges, duties and order protection, and reports the outcome to operations.
Diagnose, build, operate.
Diagnose
Return rates, reasons, markets and policies reviewed alongside current shipping costs.
Build
Returns journey, checkout options and data connections built into the store and tested.
Operate
Return reasons reviewed with merchandising and support so the causes get fixed.
Rethinking returns, or selling across borders?
Tell us where you ship, how returns work today and what they cost you. We'll come back with a view on approach, scope and sequencing.


