What are Shopify Retainers?

What are Shopify Retainers?

Introduction

Shopify retainers are an ongoing support service offered by Shopify experts to merchants using the Shopify platform. Unlike ad hoc support, retainers involve a more structured and continuous arrangement where a fixed amount of support is provided monthly or over a specified period.

Typically, a retainer agreement with a Shopify expert involves paying a recurring fee for a set number of hours or a predetermined level of support. Of course, the specific details of a retainer can vary depending on the provider. Still, the general idea is to provide consistent support and assistance to the merchant over an extended period.

Under a retainer agreement, the support provided can cover a range of services related to the merchant's Shopify store. This may include ongoing technical support, theme customisation, app integrations, performance optimisation, marketing assistance, analytics and reporting, and general consultation on improving the store's functionality and performance.

Retainers can benefit merchants who require ongoing assistance and want to ensure they have access to support whenever needed. In addition, it provides a more predictable and dedicated level of service compared to ad hoc support.

If you're interested in Shopify retainers, it is recommended to consult with Shopify experts to discuss your specific needs and explore the retainer options available to you.

There are several benefits to having a Shopify retainer for ongoing support:

1. Dedicated Support

With a retainer, you have a reliable support resource available to you continuously. This means you have a designated expert familiar with your store and its specific needs, making it easier to address issues and provide timely assistance.

2. Priority Service

Merchants with retainers often receive priority service over those seeking ad hoc support. As a retainer client, your requests and issues are prioritised, ensuring a faster response time and resolution.

3. Ongoing Maintenance and Optimisation

A retainer lets you proactively maintain and optimise your Shopify store. Your retainer provider can regularly review and update your store, implement necessary changes, and suggest improvements to enhance performance, user experience, and conversion rates.

4. Long-term Cost Savings

While retainers involve a recurring fee, they can often lead to cost savings in the long run. Compared to paying for individual support incidents or hiring freelancers per task, a retainer provides a set number of hours or support services at a more affordable rate, reducing overall costs over time.

5. Expert Guidance and Consultation

Retainers offer access to expert advice and consultation on various aspects of your Shopify store. You can seek guidance on marketing strategies, app recommendations, SEO optimisation, and other areas to help you make informed decisions and grow your business.

6. Customised Support

 Retainers can be tailored to your specific needs. You can work with your retainer provider to define the scope of services, prioritise tasks, and focus on areas that require attention the most. This personalised approach ensures that the support you receive aligns with your business goals and objectives.

Conclusion

A Shopify retainer provides consistent, reliable support, allows for ongoing store maintenance and optimisation, and offers expert guidance tailored to your business needs. It can save you time, effort, and money while ensuring your Shopify store operates smoothly and efficiently.

Contact us  if you'd like to learn more about Shopify Retainers, and a team member will be in touch!

About the Author

Tom Cowie is a seasoned e-commerce consultant and agency owner with over 10 years of experience in helping businesses grow on Shopify.

Speak to Tom