As the world’s leading e-commerce platform, it’s easy to see why some of the biggest global brands turn to Shopify to set up their online store. The platforms gives online merchants a robust and highly flexible store builder that can deliver many benefits such as:
- Enhancing the user experience
- Increasing conversion rates
- Boosting sales revenue
- Minimising admin and other repetitive tasks
- Providing valuable business intelligence
In the following post, we list 10 of the biggest brands on Shopify in the year 2020. In no particular order here they are.
Established in 1869, Heinz has been going strong for over 150 years. The American food processing company sells everything from soups to sauces, pasta, beans, and dressings via its Shopify store. The Heinz website features a simplistic yet highly effective design with access to all key information within a few clicks.
Nescafé is a creation of coffee giant Nestlé. Originating in Switzerland in the late 1930’s, Nestlé has been in operation for a little over 80 years. The Nescafé store on Shopify is very easy to navigate with product pages that display the product rating, a concise description and product comparison functionality on the main page, which saves customers from having to go back and forth between products individually.
Gymshark is one of the more recent success stories to make the list. Only founded in 2012 in the UK, the fitness wear giant reached £1 billion status in 2020. This latest unicorn also happens to have an intuitive online store that is powered by Shopify. The design incorporates a “quick add” feature that enables users to see the size options that are in stock and quickly add products to their shopping basket directly from a main page without the need to click into the product page.
#4 Red Bull
The king of energy drinks and now also well known for sponsoring some of the most exhilarating events around the world, Red Bull uses the Shopify platform to present their range of products to a huge international audience. In typical Red Bull fashion, the site is easy to manoeuvre and features a lot of high-quality visual content, including videos that put a spotlight on some of their biggest endorsees to drive engagement.
#5 Kylie Cosmetics
Mega reality TV star Kylie Jenner of the Kardashian clan, launched her cosmetics company (initially named Kylie Lip Kits) in late 2015. The Kylie Cosmetics store, which is powered by Shopify, sells everything from liquid lipsticks to eyeshadow palettes, glosses, highlighters and much more. Although the brand that was built on the celebrity’s huge social following, Kyle Cosmetics still placed their faith in Shopify to handle the enormous waves of online traffic that arrive every time there’s a new launch or special promotion.
OVO (October’s Very Own) is a fashion label that was created by Canadian rapper Drake whose real name is Aubrey Graham. Operating for close to 10 years now, the premium merchandise is available through the official OVO store on Shopify. As a result, the website has a very simple design with all the essential information in clear view. When you hover over products you can see what sizes are in stock without the need to click into each item.
The official Adele online store features a very limited range of products. Nonetheless Shopify is home to the small clothing and accessories store. The platform can still comfortably handle high volumes of traffic due to the extraordinary popularity of the acclaimed singer. The store incorporates “quick view” functionality. This also features social share buttons on the main page to enhance the user experience.
#8 MVMT Watches
One of the biggest brands on Shopify is MVMT – a fashion accessories company based out of Los Angeles. The brand is popular for collecting classy quartz watches. However, they also sell high-quality sunglasses and a range of jewellery through their official Shopify store. The website makes excellent use of white space, giving the store a clean design and distinctly luxurious feel. This creates a true reflection of the brand’s aspirations.
Electric vehicle and clean energy company, Tesla, chose Shopify for their online store. The website has a heavy focus on captivating images, video content and visual specifications when showcasing their highly advanced products. With revenue that reaches the billions annually, there is no doubt that Shopify provides a reliable platform for a global client-base to virtually shop with the highly innovative company.
Budweiser is a beer company originating from the United States. While Budweiser has a huge reputation for its catchy TV commercials, a lesser known fact about the alcoholic beverage giant is to do with selecting Shopify as their e-commerce platform of choice. Founded in the 1870’s, Budweiser has been operating for over 140 years and recorded sales of $1 billion in 2019. It speaks volumes that such a global powerhouse trusts Shopify as the best platform to engage with their customers. The platform helps to propel further brand recognition and loyalty.
Build your e-commerce store on Shopify
With some of the world’s biggest brands on Shopify, there is no reason why your business can’t follow suit. There are numerous companies that didn’t make this short list. If you feel like we’ve left an obvious choice out, let us know in the comments below.
To learn more about the benefits of building your e-commerce store on Shopify, reach out to Pluro today.